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Marketing – Communication Systems for Small Business Owners

So if you are like me, you have a small business where you manage most all of your business functions, including client communication. My goal with client communication is to reach the broadest range of my clients using the communication medium they prefer in an efficient way. Thankfully, technology has opened the doors to many different communication systems for small business owners to … [Read more...]

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Marketing – Plugins For WordPress

Last week I encouraged you in building your website by getting some basic content set up in order to have something to bring people to. Before going out and looking for traffic and engaging in social media, I would recommend adding some useful plugins for WordPress your site to help you manage your website, track visits, and link to search engines and social sites. These are plugins I currently … [Read more...]

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Marketing – Where to start

I would like to jump into Marketing today. I will be up-front and let you know that this is the area of least experience for me out of the major topics that I am discussing, but at the same time, this is the subject of my research and study as of late and where I am focusing my energies to not only help you in a critical area of building your business, but also in me building mine. As I have said, … [Read more...]

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The Roadmap

So whenever you set out on a journey, you either have the route mapped out in your head, or you've gone to Google maps (sorry road atlas, your days are over) on your computer or phone and have pulled up the map and set your course. No one who wants to reach a goal or a destination takes his first step without knowing where they are going because taking 1 step in the wrong direction means you have … [Read more...]

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Reaching out…

So today I am working through the various communication channels that I would like to use to connect with people. I have added this information to a new contact page, but would like to throw this out there. If you would like to get in contact with me for whatever reason, please feel free to use any of the following: Email: mark@thesumofbusiness.com Facebook: The Sum of Business Facebook … [Read more...]

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